Starbucks' (NASDAQ: SBUX) problems did not suddenly go away when it named Brian Niccol as CEO, despite his track record at ...

Starbucks CEO Brian Niccol announced that he's looking to streamline the Seattle-based chain's menu, hoping to improve ...

Starbucks Corp. shares declined after sales plunged for the third consecutive quarter and the company pulled its guidance for ...

Brian Niccol, the newly appointed head of the coffee chain, has outlined a plan to simplify the company’s menu and reassess ...

Brian Niccol ordered his deputies to quietly reduce the plethora of discounts that were introduced to lure back ...

Starbucks reports earnings for the first time under new CEO Brian Niccol on Wednesday afternoon, shortly after posting ...

Starbucks CEO Brian Niccol announced that the coffee giant plans to fix its menu and pricing as it seeks to boost traffic and ...

Starbucks’ new CEO Brian Niccol spoke for just about six minutes in a pre-recorded video released Tuesday afternoon. In it, ...

CEO Brian Niccol said the chain will address issues with its complex menu, pricing architecture and mobile order and payments system.

The java chain reported sales that fell for the third quarter in a row and suspended its guidance for the full fiscal year ...

Starbucks is set to release its annual earnings on October 30 making it a crucial time to reassess the company's valuations.

Starbucks CEO Brian Niccol said Tuesday that he wanted to make changes for the company's baristas by addressing staffing and ...