Discover how relationship management strengthens business ties, boosts brand loyalty, and mitigates risks through effective ...

Abstract: Customer Relationship Management (CRM) systems have come a long way in their evolutionary life cycle. From being used as a mere Rolodex of customer information, they have transformed into ...

Editor's Note: This article was updated on July 12, 2024 to include new data and information. Customer relationship management (CRM) platforms have been around since the '90s. Back then they were ...

In 1983, when I started managing customer relationships, I used manila folders for filing. These later evolved into a 3 x 5 index card box, and then into a customer relationship management system ...

Buzzstream is a new sort of “social media” customer relationship system going into private testing today. It’s designed for public relations employees, so they can see who is talking about their ...

Ford India today launched 'My Ford', a web-based customer relationship system that offers customers a personalised and secure platform that will manage all aspects of their vehicles. The Business ...