CEO of Grey Asia Pacific sees Korea as center of mobile business For global advertising companies, IT powerhouse Korea is the perfect market to learn about and develop digital and mobile marketing ...

SEOUL, Sept. 29 (UPI) --North Korea is changing its official position on commercial advertising with the growth of private markets, but a South Korean analyst said Tuesday most North Koreans are too ...

In South Korea, one of the top 10 advertising markets globally by expenditure, the ad industry has evolved in line with the country’s rapid economic growth and downturns throughout its nearly 130-year ...

PYONGYANG (Reuters) - "Pyongyang Spirit: A drink you won't forget after drinking once", reads the text of an ad for a clear, vodka-like North Korean alcohol. No country is further from Madison Ave ...

While TV continued to claim the biggest share of spend, online advertising saw the biggest growth, with spend rising by nearly 25 per cent. Cable TV also registered significant growth at 24 per cent, ...

"Pyongyang Spirit: A drink you won't forget after drinking once", reads the text of an ad for a clear, vodka-like North Korean alcohol. No country is further from Madison Ave than Soviet-style North ...

QWER(QWER) has risen above the music scene to become the advertising industry's favorite. QWER(Chodan, Magenta, Hina, Siyeon) has recently emerged as the top choice for bookings across a wide range of ...

The 'Only One Escort Kid" campaign, co-hosted by the Korea Professional Football Federation (President Kwon Oh-gap, hereinafter referred to as 'Federation') and HD Hyundai Oilbank (CEO Song Myung-joon ...

Korea remains a notoriously difficult market for international agencies to break into, dominated by in-house agencies. For that reason, many international agencies have looked at acquisitions as the ...