The campaign will be launched across digital platforms, television, and social media channels.
As 2024 draws to a close, the advertising and marketing landscape has seen an increasing reliance on artificial intelligence ...
Targeted at media buyers and publishers, the new ad tool, Magnite Audiences, is available for activation in India and ...
The latest ad films and campaigns from brands like Bakingo, Lay’s, CYLNDR, Flipkart, The Sleep Company, Voltas, Dabur, ...
The American author known for his adventurous storytelling, Jack London (real name: John Griffith Chaney), was enamoured with ...
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From the digital success stories of Zomato to Nykaa to behemoths like Nike or Coca-Cola, their success lies in well-defined purpose, says the founder and national creative director of Atomium Labs.
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Mindshare, a GroupM company, has partnered with UltraTech Cement to design a tech campaign, ‘UltraTech Se Poocho’ (Ask UltraTech). This initiative uses AI Vision, augmented reality (AR), and ...
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