The goal of brand guidelines is to protect the strength of your brand so that it continues to create value for your company. Brand guidelines achieve this by explaining the importance of your brand ...

If your brand is like most, you create various types of content across multiple channels. You might even have more than one creator on your content marketing team. How do you ensure the content you ...

There’s no denying that protecting brand integrity is vital to optimizing market positioning and differentiation. But for companies that rely heavily on channel partners to market and sell their ...

Google Ads is making a change to new Performance Max campaigns that are created in the Google Ads web interface. Starting on January 20, 2025, these campaigns will have brand guidelines enabled and ...

Google has posted a notice in the Google Ads console reminding advertisers about the upcoming brand guidelines changes that are now slotted for March 2025. This change was communicated numerous times ...

A strong digital presence starts with a unified visual identity. This page provides the official University of Wyoming branding resources you need to ensure your website reflects our institutional ...

All marketers today face a quintessential challenge: How can a brand spread its message on diverse platforms and talk to different audiences through unique content, while also clearly capturing the ...

Jasper AI is a content and marketing assistant designed for teams. Discover its features, pricing, who should use it, and how to stay safe.

Do you cringe when you hear people talk about Google Glasses? So does Google, it seems. The company today released a set of branding guidelines for its developers to clarify how they can use the ...

Creating a human brand is a bit more complicated than creating a business brand. In a time when social influencers have become prominent and were a major factor in changing business and marketing as ...