The Southeast Asian mobile game market has rapidly emerged as a key growth driver in the global gaming industry, fueled by ...

As smartphones became an integral part of everyday life, marketing evolved to keep pace, changing how brands engage with ...

Google Gemini is a chatbot developed by Google as a director competitor to OpenAI’s ChatGPT. Using all of the power and capabilities of Google in artificial intelligence and search, it has been ...

Discover how fintech app marketing can help you tap into the growing $900 billion fintech market. Learn about the untapped ...

Ariel is a Product Marketing Manager for Adobe’s Journey Optimizer and AEP AI Assistant. With a diverse background in video production, content marketing, and now product marketing at Adobe, she has ...

App Promotion Summit returns to Berlin on Thursday 5th December and we’d love to see YOU there. Join 500+ app marketers and ...

The App User Acquisition Ecosystem Market Map is now live. This comprehensive resource is designed to help app developers, marketers, and businesses navigate the intricate and dynamic world of user ...

Mobile ad click-through rate (CTR) is one of the most important metrics for advertisers looking to track the performance of an ad or link. It is calculated by dividing the number of clicks by the ...

As gaming communities continue to thrive, Reddit has positioned itself as more than just a discussion forum — it’s a hub of influence. It has emerged as a powerful platform for both gamer engagement ...

This section hosts the affiliate networks that support the most popular among publishers commission type – CPM (stands for Cost Per Mile / thousand views). This is the most appealing compensation ...

This guide will walk you through what a mobile game user acquisition platform is, how they work, and how you can benefit from using them. A mobile game user acquisition platform is a tool used by ...