The e-commerce giant recently shut down its own TikTok clone but apparently is still interested in owning a piece of social ...
Along with a refreshed visual identity, the DTC innovator launched a new campaign that pokes fun at crime movie tropes to highlight brand truths.
CMO Katie Gohman explains how talent like “Bridgerton” star Nicola Coughlan is key to connecting with both salon pros and everyday consumers.
In a recent podcast, company leaders emphasized that their marketing model focuses on human interaction, not robots and ...
The Pennsylvania location arrives as the workplace comedy, which stopped airing over a decade ago, continues to resonate ...
A partnership focused on areas like in-bar, retail and sponsorship activities will lean on the artificial ...
Executives from the ANA-owned entity and Unilever discussed what’s next for the platform and named Comscore a new TV partner ...
Utiq’s integration was validated with a campaign that saw over 90% of its impressions in non-Chrome browsers delivered using ...
Ketchup Currency” includes a casino-inspired microsite where consumers can scan their spare ketchup packets to earn a coupon for Hellmann’s mayo.
Linda Bethea details how the marketer of brands including Oikos and Silk is approaching artificial intelligence and emerging ...
In 2025, 59% of marketers plan to partner with more influencers compared to 2024 as consumers explore new social media platforms, per Sprout Social.
Agency TBWA\Chiat\Day Los Angeles is looking beyond quirky TV ads to drive cultural impact for a new “So Munch More” brand platform.
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