In 2024, brands effectively tapped into Gen Z's unique preferences by embracing trends, influencer culture, and authentic conversations. We look at some of the Gen Z-focused marketing campaigns that ...

Long shunned in favor of pointed or square toes, round-toed shoes are reappearing as the season's must-have charm. If you ...

Are you a print subscriber? Activate your account. By Gillian Follett - 8 min 57 sec ago By Adrianne Pasquarelli - 8 min 57 sec ago By Ewan Larkin - 38 min 57 sec ago By E.J. Schultz - 38 min 57 ...

After trying dozens of shoes and earning a lifetime worth of blisters, I’ve nailed the formula. These three styles and brands live permanently in my go-bag. I discovered Ruthie Davis while ...

It may seem strange that this new direction involves brands supporting in-game developers, but a deeper understanding of user-generated content (UGC) in gaming, combined with Gen Z’s values ...

With a zesty collaboration arriving this week, the French shoemaker Mephisto is suddenly something it never dreamed of being before: cool.

In a “winner takes all” world, a few players capture the vast majority of attention, revenue, and market value. For marketers and brands, this dynamic means that the top brands don’t just ...

Finding a nearly new item at the thrift store can be a thrilling moment. One lucky shopper landed cult-favorite Hoka shoes for a steal. In the post they share two photos of their off-white kicks and ...

Clark, the WNBA's Rookie of the Year, is expected to release her own Nike sneaker after inking a reported eight-year, $28 million deal with the brand ... Nikes — all the signature shoes ...

It keeps the heat. It's easy to clean. I mean, I've had my All-Clad cookware, most of it, for 40 years, and you would not know that it's not brand new." The lowdown: These All-Clad deals offer ...

I have run thousands of miles and tried all of the running shoes ... There is a reason the brand have sold more Pegasus over the years than any other shoe. It is a plush, reliable and super ...