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The Oregon Ducks have partnered with Pathway Sports and Entertainment, a company that is focused on monetizing the name, ...

In the last month since the confetti fell on Ohio State's national championship, the college football world has collectively ...

The video game licensing deal may serve as a blueprint for schools on how to generate more compensation for their athletes ...

Traditional national signing day passed quietly for Texas Tech football. A look at what's next: Roster plan, team building, scheme absorption and more ...

The Texas Tech football team starts spring practice on March 10 and has scheduled the spring game for April 19. Find all the ...

Texas Tech football and Texas Tech basketball have benefited greatly from NIL era. So it should hope House v. NCAA settlement stalls ...

In the closing moments of the Peach Bowl on January 1, 2025, a significant controversy arose. With less than two minutes ...

In college football, games and legacies can be decided by a matter of inches. Throughout much of college football history, ...

A robust NIL program and a savvy general manager have made the Red Raiders into a big offseason winner. But will that ...

The Texas Tech football team will be hosting seven games at Lubbock's Jones AT&T Stadium for the 2025 season as the schedule ...

The Big 12 released its 2025 football schedule Tuesday, setting the stage for another season of back-and-forth battles in a ...